HELLO, I'M ALI. 

Award-winning copywriter, best-selling author of The Book Ninja (2018) and While You Were Reading (2019) both published around the world, and co-founder of social enterprise Books on the Rail.

The Book Ninja has just been optioned for a film! (Still negotiating for me to play the lead opposite Chris Hemsworth).

My work has recently been featured in The Guardian, The Age and Nine News.

AWARDS

  • CLIO Image Award Winner – Prestige Digital/Social Media Category

  • Finalist for The Majors -  the creative industry awards from Major Players and The Drum

  • MADC Stars Award Winner for Branding Design - Creative Direction

  • B&T Women in Media Shortlist 2018

  • B&T 30 under 30 Shortlist 2018

  • Optus Top 10 Start Ups of 2018

  • B&T Top 6 Emerging Agencies 2018

REFERENCES

“Ali is a very good Creative Lead - Copywriter and a great person. A person you can trust when you want to be sure that important tasks will be completed in a systematic, smart and precise way. Intelligent, broad-minded and eager colleague with huge potential. She is a great asset to any company. With Ali I always felt every problem had a solution, her smile even in the toughest conditions is contagious.” - Lucio Ribeiro, Marketing and Business Strategist

“Ali came in when we needed to distill a complex piece of software into an engaging and compelling experience. She picked up the creative idea immediately, worked diligently and was really proactive in her ideas. The quality of her work was excellent, she has some lovely ideas and is also an all round nice person. I would definitely hire her again and would definitely recommend her to others.” - Lucy Devin, Creative Strategist at Facebook

“If you need sassy copy written at the speed of light, Ali is the person for you. She's a fountain of creative ideas for marketing writing and very easy and productive to work with.” - Cat Totty, Rebrand Director at Farewill

"Ali was a gem of a find! She was a great fit with our copywriting team and understood our quirky tone of voice straight out of the gates. She collaborated beautifully with the creative team and her work helped to generate one of our highest email open rates of recent times. We would definitely love to have her back anytime.” - Lisa Campana, Design Director at Wunderman Thompson

“Ali is a quick-thinking copywriter with a positive, approachable and pro-active approach to work. We worked together and independently, between us managing global copy for The Body Shop across a variety of campaigns. Ali was a great support and always comes up with new ideas, I really enjoyed working with her!” - Olivia Poole, Senior Copywriter The Body Shop